Real clubs. Real impact.

Clubs of all shapes and sizes are cutting down admin, bringing their people together, and thriving with Friendly Manager. These case studies share their real challenges, real wins, and the lasting impact of making club life simpler.
FCTwenty 11

FCTwenty11 Football Club swapped messy spreadsheets and scattered emails for Friendly Manager. Now Melissa and her team send branded, targeted emails in seconds, while registrations, payments, and data all sync seamlessly across the club.

Read their success story
Ellerslie AFC

When Ellerslie AFC’s planned system fell through, Friendly Manager stepped in with only two weeks to spare. A custom-branded website, live draws, and real-time results kept the U11s National Tournament running smoothly—and made Ryan look like a hero.

Read their success story
Rick Wells Swimming

Rick Wells Sport needed a simple way to manage squad attendance and payments without drowning in paperwork. With Friendly Manager, coaches track sessions with ease, members stay on top of their subs, and more time is freed up for swimming.

Read their success story
New Zealand Cricket

New Zealand Cricket needed a smarter way to manage coach education, qualifications, and police vetting across the country. With Friendly Manager and Bracken Learning, they now track 3,000+ coaches in one system, boosting uptake, safety, and professionalism at every level of the game.

Read their success story
Gymnastics NZ

Gymnastics New Zealand needed less paperwork and more time for movement. With Friendly Manager, over 110 clubs now share one central system that simplifies registrations, competitions, and data management for 127,000+ athletes nationwide.

Read their success story
Sport Bay of Plenty

Sport Bay of Plenty needed a smarter way to track coaching qualifications and development across multiple sports. With Friendly Manager’s scan-tag system and mobile portal, coaches update their profiles instantly, saving time and keeping records accurate.

Read their success story
KEEP IT SORTED. KEEP IT MOVING.